Nestlé pays celebrities to tweet on its products, claims in-stream advertising company

According to an advertising company, Nestlé is paying celebrities US$10,000 a tweet to push Nestlé products on Twitter, the social networkin...

LA Times on Nestlé's Twitter PR Disaster

There is an interesting article in the Los Angeles Times about bloggers accepting corporate hospitality, gifts etc. It includes reference to...

Nestlé-Free Week 26 October - 1 November - now there are ribbons for Twitter avatars!

Nestlé-Free Week 26 October - 1 November: a week for boycotters to do more and for non-boycotters to do something. Nestlé's PR Disaster ...

Does Nestlé formula really 'protect' babies?

The blog PhD in Parenting has another response from Nestlé following its Twitter PR Disaster . This is regarding Nestlé's claim that its...

Nestle's comments on baby milk marketing following its Twitter PR disaster

Following its PR disaster on Twitter , Nestlé has responded to questions posed on the PhD in Parenting blog . I have posted an analysis of ...

Nestlé response on child slavery in its cocoa supply chain to #nestlefamily on Twitter

Nestlé has agreed to respond to questions following a grade A public relations (PR) disaster on Twitter . Its response on child slavery in t...

Please read before saying the boycott is pointless

In the Nestle Twitter PR disaster , some people have commented that they do not support the boycott because it has been running for over 30 ...

Twitter answers

I drafted the following as a quick response to a posting on Karen's Chronicles and am posting it here as it was too long for a comment....

Nestlé family Twitters

Suddenly we are receiving lots of traffic from Twitter that brought my attention to an event Nestlé has organised in California for bloggers...